Business: A Changing World

Business: A Changing World

8. vydanie

Ferrell

McGraw Hill Higher Education , 2010

Bežná cena: 54,60 € Naša cena: 51,87 € (ušetríte: 5%)Študenti: 48,05 € (ušetríte: 12%)

Vypredané

O knihe

Introduction to Business is a survey course, meant to do a couple of things: expose students to all the areas of business to help them decide on a business major, and to give them an introduction to/survey of the functional areas of business to give them a good foundation for their future courses. The important thing to know is that everyone teaches this course very differently and depending on the professor?s background, they will have different areas of business (marketing, management, accounting, finance, economics, etc) that they like to focus on. The student population is also extremely varied in their background, education, writing skills, grasp of the English language, etc. Supplements and instructor resources are also of utmost importance in this course, given the large number of adjuncts/part-timers teaching the course. Business: A Changing World is growing very quickly in market share, as it?s a TRUE survey text. For the instructors who want to focus on the ?introduction? to business in this course, this is the perfect choice for them. Combined with the fact that there is still a comprehensive supplements package, a solid emphasis on business planning and small business, and on ethics, which is such an important part of all Business courses.

EAN: 9780071220736
Vydavateľstvo: McGraw Hill Higher Education
Autori: Ferrell
Rok vydania: 2010
Jazyk: Anglický

Hodnotenie čitateľov

Vaše hodnotenie: